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THE SUN DIAL RESTAURANT
Situation:
The Sun Dial Restaurant Bar & View atop The Westin Peachtree Plaza wanted to strengthen their position in the community and drive traffic to the restaurant in indirect ways, resulting in increased revenues; increase return of previous clientele; and expand beyond the recognition as only a special occasion facility.
The Sun Dial Restaurant Bar & View atop The Westin Peachtree Plaza wanted to strengthen their position in the community and drive traffic to the restaurant in indirect ways, resulting in increased revenues; increase return of previous clientele; and expand beyond the recognition as only a special occasion facility.
Solution:
PHP developed an ongoing promotion called Paint In the Pods, a monthly art event that draws over 250 guests per month. Database collection is a central focus of this event, and within two years the Sun Dial enjoys a database of over 22,000 names. PennHouse is also responsible for all of the overall marketing of the Sun Dial.
www.sundialrestaurant.com
PHP developed an ongoing promotion called Paint In the Pods, a monthly art event that draws over 250 guests per month. Database collection is a central focus of this event, and within two years the Sun Dial enjoys a database of over 22,000 names. PennHouse is also responsible for all of the overall marketing of the Sun Dial.
www.sundialrestaurant.com
